By: Jena McGregor
Cook, 55, chooses his words carefully, taking long pauses and speaking with a slight Alabama drawl. Though he has favorite phrases — many things are “deep,” and Apple’s mission is always its “North Star” — he eschews the jargon many CEOs use. And while he’s quick to trumpet Apple, he is also unassuming, quickly noting, after saying his job can be “lonely,” that “I’m not looking for any sympathy. CEOs don’t need any sympathy.” [Read more…]
Source: Washington Post