By: David Moncur The article originally appeared on PR Daily in March, 2015. Many PR and marketing agencies are still using social media ineffectively—for their clients and for themselves. Social media is still suffering from the “hot new thing” syndrome. Clients… Continue Reading
By: Cyrus Farivar According to a Saturday report in The New York Times, prosecutors have gone head-to-head with WhatsApp, the messaging app owned by Facebook. Citing anonymous sources, the Times reported that “as recently as this past week,” federal officials have been “discussing how… Continue Reading
By: Jeffrey Young Social media didn’t exist during the 19th century. But The Huffington Post has endeavored to present to you what it would’ve been like if Twitter were available to enable our nation’s presidential contenders to debase themselves, just like… Continue Reading
By: Suzanne Delzio Do you know where to spend your social media marketing dollars? Wondering what works for other businesses? In this article you’ll discover recent insights on the effectiveness of paid social media marketing. [Read more…] Source: Social Media Examiner
By: RYAN HOLMES The era of CEOs remaining aloof and in the shadows, never mixing with mere mortals, is over. Today, building trust with customers and rapport with employees requires offering up a real, human face for the brand. Social media… Continue Reading
By: Michael Stelzner Have you tried Facebook Live video broadcasting? Want to know what it means for your business? To discover how to use Facebook Live, I interview Mari Smith. [Read more…] Source: Social Media Examiner
By: Kevin Murnane The Internet has changed the way people can get what they want in profound and ever-evolving ways. It started with scientists getting information from each other on the ARPANET. Then came the World Wide Web and everything changed. Now we can get almost… Continue Reading
With Facebook’s new reactions for posts available for all users, one may benefit from Chelsea Frisbie’s article on etiquette and avoid losing a few friends… Check it out here. Source: Mashable
By: Dennis Williams II You’ve read 10 lists of the top 10 tech trends this year. Many of these lists appealed to investors and CEOs; it’s also essential to consider what tech creatives are drumming up. Millennials dominate digital, so… Continue Reading
By: Michael Stelzner Studies from Gartner say that as soon as next year, more than 85% of companies will have to compete on customer experience. It’s getting too expensive for industries to compete on price, so they need to differentiate themselves by… Continue Reading